Bill O'Toole

BSc ME
Postgraduate Research student
Project Management

Tel 0418419322

Research project - Software modelling the management of special events and festivals

Supervisor: A/Prof Chris Stevens

The event and festival industry is worth billion of dollars to the Australian economy. Their management of is related to project management. However there are substantial differences. The software used to manage in an area of uncertainty and complexity, such as the event environment , has proved to be inadequate.

The researcher seeks to model the actuality of event and festival creation over time in order to create a system that can be used in its management.

Selected publications

• Corporate Event Project Management, J Wiley NY 2002 (in English and Chinese)
• Festival and Special Event Management, John Wiley & Sons 1999, 2002 2ed, 2005 3ed, (in English, Chinese, Korean and Portuguese)
• Towards An International Event Management Body of Knowledge (EMBOK), Silvers, Bowdin, O’Toole Nelson, in forthcoming Event Management Journal 2006

Learning and Teaching Duties

• PMGT 5885 Event Management (Project Management Graduate Program)